SUMMARY: Spectra, a South Carolina based full-service fulfillment center with a powerful in-house print facility, is increasing both the capacity and quality of its print material offerings for clients. In April of 2021, Spectra will install the newest model of the industry-leading HP Indigo digital production press, the 7900, in its Columbia facility. With the addition of the HP Indigo 7900, Spectra will gain specific competitive advantages in the areas of metallic ink printing capability and micron-level scanning for quality assurance. The addition of this high-speed printer to Spectra’s existing equipment will also expand the print facility’s ability to fill client orders quickly and accurately, effectively doubling the amount of print production it can handle.
FOR IMMEDIATE RELEASE:
Spectra is pleased to announce the addition of the newly released HP Indigo 7900 digital production press to its already highly advanced print facility. The press, which is scheduled for installation at the company’s Columbia, SC facility in mid-April 2021, will enable Spectra to offer its clients full-color metallic printing using HP’s patented Indigo Silver ink. This exciting new system produces unparalleled results in metallic ink, which means marketing materials that are more beautiful and eye-catching than ever before.
Another important benefit of the HP Indigo 7900 press for Spectra is its optimizing software, which utilizes advanced AI to conduct quality checks on materials as they are printed. This optimization takes place at the micron level, making it possible to ensure unprecedented precision in even the most complex printing projects.
The new press will join the other advanced print equipment already active at Spectra’s Columbia, SC facility, including an HP Indigo 7800 production press, the previous iteration of the new 7900 model. The addition of the second press doubles the print production capacity of the printing facility, representing a valuable resource for clients who require reliable, quick, and above all high quality printed products for all purposes. Spectra also has a longstanding reputation in the area of trade printing, serving other print shops that need access to the advanced techniques and equipment that Spectra offers.
For many years, Spectra has been a destination for businesses of all sizes for printed marketing materials, signage, periodicals, direct mail campaigns, and specialized projects. One of the most powerful benefits that clients enjoy when working with Spectra is access to the company’s technology-driven, highly streamlined fulfillment system. Spectra offers a truly end-to-end solution for clients looking to get their marketing materials designed, printed, and delivered with quality and accuracy at every step of the process.
The president and CEO of Spectra, Walter Kohn, has over 40 years of experience in printing and fulfillment and is very optimistic about the new opportunities and doubled print capacity that the HP Indigo 7900 digital production press will open up for the company. He says, “Spectra has a reputation for high-end and difficult embellishment printing for enterprise customers and the trade. With this new press, our digital printing offerings are second to none.”
Organizations that are interested in learning more about Spectra, its state-of-the-art print facility, and its fulfillment solutions can explore the company’s website at spectraintegration.com. There they will find a full list of services, printing capabilities, resources for those in the printing and fulfillment industry, and contact information to find out more about partnering with Spectra for their marketing and order fulfillment needs.
